01
Artist Identity
Positioning, naming posture, and the public frame around the artist.
Label Surface
The label lane handles artist setup, release structure, and platform distribution.
AATO Music offers artist positioning, release planning, DistroKid setup, Spotify delivery, and wider web-platform distribution so the rollout does not stall after the master is finished.
02
Release Structure
Singles, EPs, sequencing, calendars, and rollout pacing.
03
DistroKid Setup
Account setup, release preparation, and upload readiness.
04
Spotify Delivery
Profile-readiness, release routing, and launch alignment for Spotify surfaces.
05
Wider Platform Reach
Delivery support for wider web-platform distribution beyond one DSP.
06
Campaign Rollout
Artwork handoff, assets, timing, and release pressure.
Distribution posture
Distribution is treated like infrastructure, not an afterthought.
This lane is built to support DistroKid onboarding, Spotify-facing release setup, metadata cleanup, artwork coordination, profile surfaces, link routing, and wider platform delivery under one controlled release plan.
- Artist identity and release logic stay tied together.
- Distribution setup happens before the public push starts.
- Territory tone can shift by city without breaking the record world.
Territory read
The campaign visuals have to feel local without going generic.
London, Dubai, Cape Town, Kingston, Jamaica Queens, the Bronx, New Jersey, and the islands should each read as real places with their own pressure, not copy-pasted moodboards.
Distribution without structure leaves too much on the table.
The release needs a route, a frame, and a public world at the same time.